Mikael Arving

Design & Tech.

Working at the intersection of design, AI, and information systems. Currently pursuing an MSc at the University of Liechtenstein.

I care about clarity, craft, and systems that make complex ideas feel obvious.

Based in: Vaduz, LI.

--:--:--Vaduz · CET

experience.log
2025-NowOrynEarly-Stage Prototype Design / Founder
2025-NowUniv. of LiechtensteinMSc Researcher · Corporate Project Work
2021-2024FivePoints CrewSEO Specialist / Manager
2022-2023JunctionAccount Manager
2020-2024Haaga-Helia UASBBA, Business IT
2017-2018Sampo.ioTechnical Consultant
UX ResearchInformation SystemsAI-Driven ProductsData ScienceDigital MarketingSearch & SEO UX ResearchInformation SystemsAI-Driven ProductsData ScienceDigital MarketingSearch & SEO

Work & Focus.

02 / Areas
01

Information Systems

MSc-level research into complex information infrastructures, enterprise systems, and digital transformation.

02

UX & Design

Human-centered design practice - interfaces, interaction models, visual systems, and product thinking.

03

AI-Driven Products

Building and shaping products at the frontier of AI - from prompt engineering to end-to-end pipeline design.

04

Data Science

Analytical thinking applied to real-world datasets - modeling, visualization, and insight extraction.

05

Digital Marketing

Growth-oriented marketing spanning strategy, content systems, and performance channels.

06

Search & SEO

Technical and strategic SEO - search architecture, content optimization, and algorithmic understanding.

About.

03 / Story

Five years moving between technology, business, and design - from Helsinki agencies to a global hackathon to graduate research in Vaduz. The thread connecting them has always been the same: how people make decisions, and how interfaces shape them.

I want to understand why users behave the way they do. This habit shaped by bachelor's thesis on AI in customer relationship management, and ongoing research and work building synthetic user research with LLMs.

I own the full design scope, from interviews and information architecture to interaction and visual systems. Currently designing a fintech marketplace where the central UX problem is trust - how do you invest in something whose internal logic you can't see?

Outside of products, I shoot photography. Architecture, objects, quiet observation.

Skills.

04 / Disciplines
Design & Research
UX ResearchInformation ArchitecturePrototypingUser FlowsDesign ThinkingVisual CommunicationPhotography
Technical
HTML / CSSPythonSQLLLMsData ScienceAI-Assisted Tools
Strategy & Business
Product StrategySEOCRMBusiness IntelligenceContent StrategyCampaign Management